HCIC Conference

Breadcrumb Insight’s CEO Tim Schaden and Beaumont Health’s Director of Digital Marketing Brian Vargo had a great time presenting Better Business Through Data Science, at HCIC last week.

They really enjoyed the half-hour of great questions and discussion from the audience. Thanks to all who participated!

 

HCIC Conference

Welcome to Breadcrumb Insights

Ever wonder what your healthcare consumers did before they made an appointment?

Breadcrumb is a 4 year, active decision maker survey, based on Millions of in-market consumers, trying to find a healthcare solution.

The platform analyses healthcare decision patterns revealing pockets of consumer intension related to appointment setting.

These insights inform marketing strategy, messaging language, content decisions and SEO. Online dashboards display consumer insights, marketing performance and directional data for all digital channels and all major service lines.

Why not use big data, natural language processing and predictive analytics, to better understand what your consumers are looking for and how to help them find it?

Please ask us about our Healthcare System Performance Partnerships. Why struggle to find reliable marketing benchmarks and best practices on your own?

What Makes Breadcrumb Insights Different?

GUESSING
SURVEY
FOCUS GROUPS
A/B TESTING
KNOWING
2,000,000+ PEOPLE MAKING ACTUAL HEALTHCARE DECISIONS

Interested in being a research partner? Contact us today!

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